It has been in the minds of many Ghanaian musicians that most Ghanaian DJs and presenters are the major cause of the downfall of our music industry because of the low attention they give to Ghanaian music on their various platforms. However, renowned radio presenter Kojo Preko Dankwa has refuted this assertion.
In an exclusive interview with Flex newspaper, the Kasapa FM entertainment show host Kojo Preko Dankwa disclosed that one thing which Ghanaian musicians need to know is that a bad song can’t be promoted so they need do good songs which can catch people’s attention in a short time.
”DJ’s and presenters always play what the people want but not what we want, so no DJ or presenter in Ghana has a mind set to play foreign songs over a Ghanaian song. It is all because most of our artistes don’t do good songs, he said”.
”Kojo Antwi, Shatta wale and other A -list artistes will get free promotions from DJ’s and presenters due to their track record. A DJ or presenter will play a music which can sell his or her programme. Just like a movie, if it`s good people will watch, but if it`s bad people will not pay attention to that movie,” he added.
He continued that artistes from neighboring countries don’t come here to distract our artistes but rather come to do promotions of their music and because they do good songs, they get easy promotions anytime they come around, so our Ghanaian musicians must copy from them.
Kojo Preko Dankwa also revealed that, one big problem some of the Ghanaian musicians are facing is that they don’t do good music videos which will be able to promote their music as well, and is sometimes disgraceful to see some Ghanaian music videos on television with poor quality visuals.
“Some artistes get high promotions on their music video due to high quality standard of the video, so some of our artistes must have time to shoot good music videos and invest in it” he added.
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